Louis VuittonMen Spring-Summer 2023Directed by Ephraim Asili
Kicking off the show with a cinematic prelude — something Abloh introduced to the house — titled “Strange Math". It explored the relationship between imagination and reality and saw the Florida A&M University in Tallahassee, perform an all-Black member marching band beat in a pre-filmed alternate reality depiction of Paris that, with the push of a button on a space ship, transported them to the opulent live show setting of the Cour Carrée of the Louvre.
"Kendrick Lamar just became the unofficial figurehead of Louis Vuitton SS23, performing live from the front row, the rapper soundtracked a collection that traced the childlike wonder of Virgil Abloh." DAZED
For the finale of the show, models walked out holding a rainbow flag in memory of Abloh’s first show for the brand, as Lamar intoned: “Long live Virgil”