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16/02 LA PAC WELCOMES PEDRO MARTÍN-CALERO 30/01 Old Spice spot at the Grammys 22/01 Huawei x Ian Pons Jewell 16/01 KFC x Jeff Low 09/01 Aaron Stoller x Bulk Powders 09/01 Charlotte Gainsbourg – Oxalis 05/01 Kinga Burza x Kellogg’s 22/12 La Pac welcomes BRTHR
16/02

LA PAC WELCOMES PEDRO MARTÍN-CALERO

PEDRO-MARTIN

Pedro is a young spanish director who worked with The Weeknd, BT Sport, Hinds, Honda or Trainline. With his dynamic and colorful style, he tend to approach music video and ads all with the same ambition, and whatever the format he always try to make the film he would like to see as a viewer.

30/01

Old Spice spot at the Grammys

old-spice-red-sweater-hed-2018

And the first spot in french aired during the Grammys is… OLD SPICE directed by Steve Rogers / produced by Biscuit ! Created by Wieden + Kennedy.

22/01

Huawei x Ian Pons Jewell

Capture d’écran 2018-01-22 à 12.21.36

Discover a phone that is out of this world, Huawei Mobile directed by Ian Pons Jewell, produced by RESET Content.

16/01

KFC x Jeff Low

Capture d’écran 2018-01-16 à 12.54.10

Make the chicken great again with Mr Colonel Sanders. Created by SID LEE, directed by Jeff Low & produced by LA PAC / Delphine Guérin.

 

09/01

Aaron Stoller x Bulk Powders

Capture d’écran 2018-01-09 à 16.16.52

Negotiations can go wrong – very wrong – when you don’t use your inside voice. See how to dominate at life with Bulk Powders, in this new spot from Aaron Stoller via Droga 5, produced by Biscuit.

09/01

Charlotte Gainsbourg – Oxalis

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Cemetery and sand dune, Charlotte Gainsbourg returns with « Oxalis », directed by herself & produced by LA PAC.

05/01

Kinga Burza x Kellogg’s

Kellogs SpecialK

7 women and a bowl of attitude. Kinga Burza delights us w/ a punchy and refreshing live-action film for Kellogg’s imagined by Leo Burnett and produced by our friends Forever Pictures. An ambitious campaign set to run throughout 2018#girlpower

22/12

La Pac welcomes BRTHR

brthr

Alex and Kyle are BRTHR. They’ve now made it to Dazed100 list of top visionary talents, whilst ID has dubbed them « the directors making videos epic again ». The majority of their work having been shot, edited, and animated by their own hands. The Weeknd, TS, Adidas, or YSL : they’ve worked with the best and have directed unique films thanks to their very own visual style. We’re glad they’ve decided to continue their journey with us. #2018 is looking good.